Recipe UGC
Authentic recipe content combining satisfying food visuals with natural storytelling and social-first editing.
UK UGC Creator
Lifestyle content for brands that want authentic storytelling, thoughtful visuals and commercially useful creative for paid social, organic content and product pages.

Brand proof
Trusted by brands across lifestyle, wellness, food, travel and consumer products.












UGC Portfolio
Explore UGC, short-form video, paid social creative, product demonstrations and lifestyle content across a range of industries and creative styles. Use the filters to find examples most relevant to your brand.
Authentic recipe content combining satisfying food visuals with natural storytelling and social-first editing.
Clear, relatable demonstrations that simplify digital tools and services into engaging short-form content.
Lifestyle-led product content combining creative visuals, natural home settings and multiple hook variations.
Story-led content that introduces a relatable problem before presenting the product as a natural everyday solution.
Short-form wellness content using flavour-led visuals and clear product demonstrations designed for social media.
Lifestyle-focused fashion content that naturally demonstrates comfort, movement and everyday product use.
Calm, atmospheric lifestyle footage using natural movement, textures and home-focused visuals.
Problem-and-solution content that introduces a relatable challenge before clearly demonstrating the app experience.
Short-form lifestyle content presenting a physical product through natural, engaging and visually led storytelling.
Clear wellness-focused product content designed to demonstrate everyday use in a calm and credible way.
Short-form wellness and food content combining natural routines with simple, social-first product storytelling.
Lifestyle-led wellness content using relatable couple scenarios and multiple hook variations for paid and organic social.
Authentic product-led content exploring the everyday benefits of bamboo toilet paper through relatable myth-busting and natural lifestyle storytelling.
Natural lifestyle content showcasing interchangeable phone cases through relatable everyday moments, engaging product visuals and social-first storytelling.
Relatable lifestyle content sharing practical ways to eat and live well on a budget, combining natural product integration with accessible healthy-living advice.
Services
From one-off launches to ongoing creative support, I produce natural, polished content designed to feel genuine and work across the places your audience already spends time.
Social-first videos shaped around your product, audience and campaign goals, from relatable product demonstrations and routines to problem-solution concepts and paid social creative.
Natural, considered imagery for websites, product pages, advertising, email and organic social.
A flexible bank of clean, organised clips your team can edit, test and repurpose across multiple platforms.
Consistent creative support for brands that need fresh concepts, new hooks and a reliable flow of content throughout the year.
Process
Share the product, goals, deliverables and usage requirements.
I shape hook ideas, creative direction and content notes.
Content is filmed in natural, real-life settings with edit-friendly B-roll.
Final files, variations and raw footage are supplied ready for the brand to use.
About Me

I’m Demi, a UK-based UGC and lifestyle content creator working across wellness, food and drink, travel, outdoors, home and everyday lifestyle.
I combine natural storytelling with a clear commercial purpose, creating content that feels believable to the audience while giving brands polished, versatile assets they can confidently use.
My visual style is shaped by real routines, natural light, outdoor settings and considered detail. I create throughout the UK and can also produce content on location internationally.
Client feedback
Real feedback from clients and brands I’ve worked with.
“As a relatively new D2C brand, Demi was fantastic to work with. She nailed the brief and overdelivered, providing multiple usable takes and variations. She also has a great attention to detail which was clear from the content she provided. Lighting, angles, framing and overall vibe were all spot on for our brand. I'd recommend her to anyone, and we're looking forward to working with her again.”
“She really did a nice job with UGC and b-rolls for our brand.”
“Excellent work and very easy to communicate with. Everything was done quickly and professionally. Highly recommended!”
Ready to brief a project?
Share the product, objective and timings. I can recommend the right format, hook angles and deliverables.